EXPORTING EMOTIONS

a river game

A River Game designed BY MARCO BERTAGNI and delivered by Marco Bertagni & Marco Barozzi.

Delivered over 8 hours as a single or two session workshop for business leaders, managers and their teams and business schools who are involved in international trade or business relationship building. Available in English, Italian, Spanish & French

Business game for those wishing to create a real communication plan for exporting goods and services, by evoking emotions. Q&A challenges of general geography, geo-politics, economy, international trade, languages and cross-cultural communication to gain useful elements for the definition of an effective and coherent storyboard for a storytelling, that will have to reach, capture and excite the target audience and which will be built according to the classic narrative criteria of the hero's journey.

The qualitative and quantitative analyses of products and markets and audience profiling, along with the storyboard will make up the Emotional Export Plan - E.E.P. The game, particularly suitable for corporate contexts and business schools, allows you to dynamically use soft, managerial and technical skills.

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This game has been designed to be delivered either as a stand alone session or as part of a bespoke training package for you and your team. For more details and to talk to Marco about your needs and pricing, email him at: marco@bertagniconsulting.com. Altenatively complete the checkout below and we will be in touch very soon.

(note the price is not the price payable for the course and completing the checkout does not create any kind of contract between us for delivery of anything more than options discussions)

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